InternetX Plans to Tokenize 22 Million Domains Using D3’s Doma Protocol for Enhanced Web3 Applications

InternetX, a reputable domain registrar operating within the IONOS hosting conglomerate, is set to revolutionize the domain industry by tokenizing its entire trove of 22 million domains. The company plans to utilize D3’s Doma Protocol to accomplish this feat, thereby transferring traditional domain registrations onto the blockchain.

What’s Doma Protocol?

Doma Protocol is an inventive blockchain platform that obeys DNS standards and is tailored for domain finance. The partnership between InternetX and Doma Protocol not only enables the conversion of standard domains into blockchain-based tokens but also opens up new possibilities that extend to cryptocurrency trading, fractional ownership, and other Web3 applications.

Benefits for InternetX Customers

Customers of InternetX are set to reap numerous benefits from this initiative. They will be introduced to new Web3 distribution channels via Doma, enhancing their access to major blockchain networks such as Solana, Coinbases Base, and Avalanche.

The Germany-based InternetX, founded in the late 90s, specializes in providing internet service providers, telecom companies, and digital agencies with hosting, security, and network infrastructure. The integration of blockchain technology promises to boost the domain name systems, particularly regarding onchain domains. These domains offer users increased ownership and security whilst easing integration with decentralized platforms.

Web3 Domains: The New Frontier

A notable player in the domain industry, Unstoppable Domains, has been at the forefront of Web3 domain application. It strives to simplify the domain registration process and assist in crypto transactions by replacing the often complicated wallet addresses with easily readable domain names. For years, Unstoppable Domains has been combining traditional .com domains with the efficient functionality of Web3 domains.

Ethereum Name Service (ENS)

ENS, which allows users to register simple-to-read .eth domain names linked to their Ethereum addresses, has soared in popularity, surpassing more than 2 million registrations in 2022. ENS is integrated with renowned payment platforms like PayPal and Venmo, thereby making crypto transactions more accessible by simplifying wallet address sharing.

Tokenized Domain Services

Tokenized domain services form part of a broader and accelerating trend; the movement of real-world assets (RWAs) onto blockchain networks. Current industry metrics approximate the total value of onchain RWAs at over $25 billion. Avalanche, which InternetX plans to integrate with through the Doma Protocol, recently received a significant boost of $250 million, meant for tokenization. The funds target US treasurys and collateralized loan obligations, effectively doubling the value of tokenized assets on the Avalanche network.

Value of Tokenized RWAs

The value of tokenized RWAs witnessed a 260% hike in the first half of 2025. This was driven by growing institutional demand coupled with transparent regulatory signals, as stated in a report from Binance Research. Insiders in the industry opine that the adoption of pro-crypto legislation, like the CLARITY Act and the GENIUS Act, will most likely speed up the mainstream acceptance of RWA tokenization across various sectors. These sectors include finance, real estate, and intellectual property.

Conclusion

The decision by InternetX to tokenize its 22 million domain portfolio showcases the growing potential and acceptance of blockchain technology in the domain industry. As more conventional domains migrate onto the blockchain, new possibilities for domain finance emerge, thereby revolutionizing the industry. Domain owners, customers, and partners now stand to enjoy the benefits of cryptocurrency trading, fractional ownership, and a range of Web3 applications.