Ripple marks a significant milestone, expanding its operations beyond the digital assets sector with the successful acquisition and rebranding of prime broker, Hidden Road to Ripple Prime. The move marks Ripple as the first crypto company to own a multi-asset prime broker, covering a range of financial services for institutional clients. The company anticipates higher growth with its promising venture into the traditional finance industry integrating blockchain and crypto products. It also enhances the utility of its Ripple USD stablecoin and plans to incorporate blockchain capacities into Ripple Prime to optimize cost and streamline operations.
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